Initials Brief- Outcome

Here is my final outcome. To reach this outcome, I developed my idea a great deal both in my sketchbook and by making design sheets. From my peer feedback, I noted that none of my 5 previous ideas were really strong enough to develop into 1 final outcome; I completely agreed with this which is why the ideas for the final outcome that I came up with included all 5 images as they were visually more powerful as a  set.

Here I tested, played and evaluated what was working well and what wasn't. I did focus on just one type of idea which I feel I could of developed more but in the time frame given I felt this would be bad time management. I liked the idea that led to my final piece and you can see me trying this out in the last image belowe. I purposely scaled it up from my sketchpad ideas to A2 as this is the size that I would be working on. I wanted to see if the Quink ink and coloured pencil were as effective on a bigger scale; they fortunately were.

Here is a close up of my final piece. I incorporated the shuttlecock into the 'A' not just because it was a quirky, playful detail but because it visually makes the image as a whole easier to read for the audience.

This task as a whole was really enjoyable, though it was a lot of work, I am fairly pleased with the final outcome and this success is reiterated from the positive feedback that I received from my peers. Some of this feedback was that it was "A really nice final outcome that meets the brief well. But could of tired and tested some different ideas.", "clean structure and visually appealing looking into 'AM' through negative space." and again "more variation in early stages". 

Here is a close up of my test final outcome.