Monday, 16 November 2015

Brief 5

Brief 5:
Re-illustrate the covers of the Hunger Games Trilogy as the current covers lack visual appeal 

Audience: readers of that book

I want to illustrate these covers because I am interested in book cover design and the current ones are lacking in visual appeal for the Hunger Games books. This will attract people to read the book and also challenge me as I struggle to interpret large pieces of text and as a result I will be better at book cover design and also will have gained skills in interpreting text. It will also create some really exciting work for my portfolio.

I will also expand by creating bespoke prints of the covers and a body of promotional material for the book re release.


Product:

Book covers
Promotional material
Art prints

Tone of voice:

In line with the books-
adventure, intrigue, science fiction, drama

Audience:

Fans of the Hunger Games trilogy, potential readers in the brands target market (young adults)

Context:

Waterstones for book covers and products, bespoke prints for the context of to be framed in homes

Mandatory Requirements:

It must be visually appealing and very different from the existing covers
It must promote people to buy the book just because of the cover

Deliverables:

3 x Book covers
3 x Bespoke Prints
1 set of promotional products for the trilogy re release

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